Best Accounting Practices for Creatives

Detailed, accurate accounting practices are important for artists for three major reasons:

  • Income Statements

Income statements are reports that reflect your financial transactions. They tell you everything you need to know about what is most profitable in what you are doing (e.g. selling seashells at the fair using square on your iPhone vs. selling prints on Etsy using PayPal). It shows you where you can afford to raise the price of products and where you can cut unnecessary costs. It tracks the costs of selling your goods or services as well as tracking your more fixed costs like overhead and insurance so you can really see how much profit you are making after all is said and done. Your revenue is affected by trends and your costs will fluctuate, so the income statement reflects the dynamic nature of a small business. It shows you how to adapt and evolve through the life of your business so you can continue to make a profit and avoid gratuitous costs along the way. Income statements are also used to obtain financing should you wish to grow your business and invest in newer equipment or personnel. A great idea will not be enough to convince a potential source of financing to invest in your business; you will need a detailed income statement that reflects the financial reality of your business over a number of years.

  • Deductible Expenses

Tracking all of your expenses in a detailed manner ensures you reap more profit by realizing what constitutes a deductible expense. You may be surprised by what this includes. An eligible expense is defined by the IRS using their form Schedule C as a guide. What can be classified as an “ordinary and necessary” expense varies widely from artist to artist but it should include every item needed to run your business at many levels.

  • Business vs. Hobby

Doing what you can to remain profitable (using the income statement and deducting all eligible expenses) allows you to retain the classification of your art making as a business rather than a hobby, as defined by the IRS. Artists who continually report more of a loss than a profit year after year are “demoted” to hobbyists which can have enormous tax ramifications. In general, you lose the protection and benefits that the classification of being a business awards you. For more detail refer to this in depth article on the differences between art as a hobby vs. a business:

Tips to begin tracking your income and expenses:

  • Keep your personal accounting separate from your business accounting
  • “Income” includes everything from product sales to royalties to awards and so on. You also need to keep track of your sales tax as you will likely be selling your art in various municipalities.
  • Record the description of the item sold, sell date, price, sales tax, total of sale, customer info (name, address, phone, email) and payment method used. Retain 1099’s from vendors for tax purposes.
  • Use form Schedule C as a beginning guide on how to classify your expenses for tax purposes. ( Some of the resources below will provide more detail on common expenses for artists.




Outsourcing Bookkeeping Needs is the Best Option for Nonprofits

Nonprofit organizations benefit significantly from outsourcing their finance and human resource needs. Since nonprofits depend heavily on grants and donors to fund their missions, funds for overhead costs can be scarce. This can also make recruiting and retaining efficient talent difficult.

Outsourcing bookkeeping services provides access to the latest software and business practices that nonprofits are not usually equipped to adopt or implement. These tools increase the quality, security and efficiency of finance and HR services. Outsourced finance firms offer more streamlined procedures because efficiency is how they make a profit. A win-win. Outsourcing firms also provide these extra benefits at a fraction of the cost of recruiting and retaining an employee.

Consultants also provide nonprofits with an extra layer of financial security by creating internal controls. They reduce the risk of sensitive knowledge being taken from your organization when an employee leaves or is terminated. Additionally, they reduce the risk of costly penalties for errors in various types of legal reporting by providing their clients with the latest federal and state regulations in regards to their finance and HR practices.

In conclusion, outsourcing a nonprofit’s finance needs allows them to focus on their sole purpose while maximizing their limited funding.


  • A Study Conducted by the Management Assistance Group In Partnership with the Eugene and Agnes E. Meyer Foundation; Outsourcing Back-Office Services in Small Nonprofits
  • Nonprofit Coordinating Committee of New York: A Nonprofit Guide to Outsourcing, October 2012

Modernize Your Onboarding

Human Resources can help preserve and extend a company’s culture by ensuring long term employees feel valued and new employees get up to speed rapidly. Here are 5 items to start with to strengthen your human resources function.

1. Turn onboarding into a team sport.
2. Make the workplace fun.
3. Gather and listen to employee feedback constantly.
4. Make it easy to get stuff done.
5. Put employees first.

Executive Assistants Create Enormous Increases in Productivity

Many organizations are getting rid of Administrative Assistants to save money and create a flat hierarchy. However, an effective Executive Assistant can revolutionize the work of a rising executive. Growing companies should match the person with the role – an executive should not spend their valuable time on paperwork if it’s better to hire someone else to do it. Executive Assistant can give an executive the freedom to focus on the most important issues, be a sounding board for risky ideas, and connect the busy and often traveling executive with the rest of the staff and the morale of the company.

Kim Rohrer on Startup HR

Kim Rohrer, a former colleague from San Francisco, spoke with Software Advice on how she built an HR Department from scratch. One of the benefits of growing a team member in to a new role is that the culture of the company is baked in to every part of the function.

She also talks about transitioning from a ‘completely flat hierarchy’ and ‘laissez-faire management.’ Kim helped promote employees and create departments to streamline communications and unburden the CEO.

She also cautions to ‘expect the unexpected’ when transitioning from Lean Startup to Expanding Business. The transition can be hard for all employees at the company, so having a talented and dedicated HR person is essential.


Gorgeous Offices

Dropbox’s massive 90k square foot office shows up on a Buzzfeed listicle of gorgeous offices. Shout out to Square, AirBNB and Path who swapped brokers, interior designers, project managers and general contractors with Dropbox.

‘The conference room is filled with Legos and the conference rooms have funny names. In addition to being an elegant and modern office space, they’ve managed to incorporate a lot of character.’


Finding Office Space in New Orleans

In a post from February 2012 on Silicon Bayou News, Commercial Broker Austin Lavin discusses the 7 Steps to Finding and Negotiating Office Space in New Orleans and Beyond. Austin is the Director of Marketing and Communications at Corporate Realty, a full-service commercial real estate company headquartered in New Orleans.

As a commercial leasing agent, he works with growing companies to find the right office by sorting through available spaces, preparing offers and negotiating the lease. However, the company needs to decide what they want. In this article, Austin lays out some decisions an organization needs to make, such as budget, office layout and desired location. It also reviews the process of negotiation and leasing.

Office Ops can help you figure out what spaces are a good fit for your growth and work style and move you in to the new space once it is leased and ready. We can recommend a lawyer for lease negotiations and we can also help turn an office space with potential in to a place your employees love.

More information on Austin  and Corporate Realty can be found here:

The Right Way to Grant Equity to your Employees

Companies with the best retention and recruitment issue stock options to new employees and offer increases at set milestones or for excellent performance. Offering stock options leads to an egalitarian culture and encourages employees to think about the success of the company as a whole. This article provides information about how to structure your equity plan.

“The average tenure for most technology employees is two to three years, and waiting until your first employees hit year four is just too late.”


Workplace Flexibility is Strategic

“Are your employees stressed? Is engagement low? Productivity slipping? Turnover increasing? Do you have a “leaky pipeline” especially when it comes to women achieving leadership positions? Are the rising stars in your organization expressing concern about their work-life fit? Is employee health and well-being declining?

We must not be bound by the outdated notion that all work must be done within the confines of an office between the hours of 8 and 5. Our 24/7 global economy requires that we are available far beyond normal office hours, and technology readily enables us to do so. What technology does not do, however, is allow us to set boundaries on our own personal time. We must actively consider how to meet our work and personal obligations in a way that we can be successful at both.

I heard how […] highly successful organizations are taking a strategic approach to implementing flexibility across their organizations. They do so not to “accommodate” employee needs, but to ensure they remain high-performing, sustainable, successful companies.”

-Jennifer Sabatini Fraone on Workplace Flexibility

Serendipitous Interactions Increase Innovation

Casual, unplanned interactions are engineered by large companies such as Google and Facebook. Why? Increasing the number and depth of relationships between people makes it easier to collaborate, meet new coworkers and learn something new about a different part of the company. These interactions are especially important as the company grows. It fosters information transfer and a feeling of connectedness.